Virrudh is a Hindi Indian soap opera that premiered on Sony TV on March 26, 2007. The series is jointly produced by Smriti Irani's production house Ugraya Entertainment and Aditya Birla Group's media arm Applause Entertainment, and starrs Smriti Irani in the main lead along with Achint Kaur & Mihika Verma. It has been critically acclaimed for its unique storyline and power-packed performances. It has been promoted under the tagline "Har rishta ek kurukshetra".